Sampriti S. Roy

Writer. Editor. Storyteller. Seasoned in crafting insightful everyday experiences for your brand. Corporate Marketing Specialist at Freshworks.

Sampriti S. Roy

Why we need inclusive design

Why we need inclusive design

Inclusive design is a human approach to product and interaction design. Building on empathy, it stri...
“Change has to come from inside, but the work culture must also support it.”

“Change has to come from inside, but the wor...

Scindia Balasingh, Head of Global Partner Marketing at Freshworks, and one of ‘Tamil Nadu’s Top ...
The Beautiful Game: Freshworks and the power of 10

The Beautiful Game: Freshworks and the power of 10

Freshworks celebrates an extraordinary decade in SaaS with big league wins. As an organization of nu...
Unifying ‘Experiences’: Platforms, People, and Processes driving SaaS in 2020 and beyond

Unifying ‘Experiences’: Platforms, People, and...

While the pandemic proved disruptive for businesses, it has also driven the digital transformation o...
The evolution of CX from products to experiences

The evolution of CX from products to experiences

Bolstered with automation and quick access to knowledge, the evolution of CX involves minimizing the...
How Comensura leveraged automation and analytics for its new remote model

How Comensura leveraged automation and analytics f...

With over 35,000 agencies competing in a £39 billion market, speed can be a make-or-break factor fo...
How to unlock stellar employee experiences with smart digital workplaces

How to unlock stellar employee experiences with sm...

A virtual equivalent to the brick-and-mortar physical workplace, the digital workplace unlocks stell...