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“When you serve the customer better, they always return on your investment.” – Kara Parlin

Customer experience is at the heart of every business - how a customer is treated will have a direct impact on multiple facets of a business. However, building a customer experience is not a one time deal - it needs to be tweaked and adjusted based on customer behavior and expectations. These expectations are defined by factors ranging from yearly income to the holiday season… and in the case of 2020, a pandemic. 

SurveyMonkey and Freshworks recently conducted a survey to understand how the pandemic has impacted consumer behavior and how it has changed their expectations. Here’s a look at some of our learnings: 

That’s just the tip of the iceberg, join us for a webinar where we discuss customer behavior and expectations in 2020 and beyond.