Partner Summit Brazil
Date & time: September 24, 2026 | 8:00 AM – 5:00 PM
Venue: Hilton São Paulo Morumbi
An exclusive in-person gathering in São Paulo designed for our strategic partners in Brazil and the Southern Cone, fostering relevant conversations, genuine connections, and meaningful collaboration. No generic presentations—just dedicated time with the partners who matter most.

Your response has been successfully recorded.
You will hear back from us shortly.
Why attend?
Align on the vision
Maximize profitability
Accelerate growth
Meet our Executive Speakers

Kuntal Vahalia
Senior Vice President - Global Channels & Alliances, Freshworks
Kuntal Vahalia
Senior Vice President - Global Channels & Alliances, Freshworks
Kuntal Vahalia serves as the Senior Vice President of Partnerships at Freshworks, bringing over two decades of experience in scaling SaaS companies through robust partner ecosystems and go-to-market strategies. At Freshworks, Vahalia collaborates closely with the go-to-market, sales, and operations teams to strengthen channel programs and accelerate growth through strategic alliances. His focus aligns directly with the company’s strategic priorities: moving upmarket, expanding momentum in Employee Experience (EX), and activating Global System Integrator (GSI) partnerships to extend reach into enterprise accounts.

Payal Patel
Senior Director, Solution Engineering
Payal Patel
Senior Director, Solution Engineering
Payal is a Sr. Director, Solution Engineering, who oversees the Americas (NA & LATAM) solutions engineering team. Her team provides innovative solutions for customers, leveraging the Freshworks platform. She helps build high-performing teams, align with GTM sales strategies, and partner with sales and product leaders to help accelerate and drive company growth.

Matt Sorenson
Sr. Director, Strategic Alliances
Matt Sorenson
Sr. Director, Strategic Alliances
Matt Sorenson runs Channel Sales and Partnerships for the Americas at Freshworks, focused on driving customer acquisition, growth, and service from a best-in-class ecosystem of partners. He’s passionate about bringing unique solutions to market and fostering strategic partnerships that align with the goals of Freshworks. The North America and LATAM partner teams strive to create the best possible experience, with industry-leading solutions, for Freshworks’ partners and customers.

Marcelo Borges
LATAM Partner Sales Leader
Marcelo Borges
LATAM Partner Sales Leader
Marcelo Borges Albuquerque is Head of Strategic Alliances & Partners for Latin America at Freshworks, where he leads the company's strategic partner ecosystem, driving business growth and supporting organizations on their digital transformation journey through Artificial Intelligence (AI), Customer Experience (CX), Employee Experience (EX), and IT Service Management (ITSM).

Marco Tiburcio
Senior Manager, CX Channels, Americas
Marco Tiburcio
Senior Manager, CX Channels, Americas
Marco is the Head of Customer Experience Channels for the Americas at Freshworks, leading the partner strategy in North America and Latin America. He works on developing strategic partnerships, creating new business opportunities, and aligning with sales teams to accelerate company growth. With experience in channels and market expansion, Marco has built his career developing partner ecosystems and go-to-market strategies across different countries in the Americas.
Additional speakers
André Bondesan
Matheus Benatti
Agenda
8:00AM
60 minutesBreakfast
Meal
9:00AM
10 minutesWelcome & opening remarks
Other
Executive Leadership Intros, Agenda
Marcelo Borges
LATAM Partner Sales Leader
9:25AM
25 minutesFreshworks Ecosystem Strategy and the Latin America / Brazil Opportunity
Other
Kuntal Vahalia
Senior Vice President - Global Channels & Alliances
9:50AM
30 minutesWhat’s Next – Freshservice Innovation & Roadmap
Other
Look at the latest Freshservice innovations and future direction. We’ll highlight key roadmap themes, upcoming capabilities, and the investments shaping the next generation of the Freshworks platform.
Payal Patel
Senior Director, Solution Engineering
10:20AM
20 minutesSales Plays
Other
Sales programs combine segmentation, messaging, content, and training to enable salespeople to generate more business today.
Marcelo Borges
LATAM Partner Sales Leader
10:40AM
30 minutesPanel
Other
Q&A Panel
Marcelo Borges
LATAM Partner Sales Leader
Kuntal Vahalia
Senior Vice President - Global Channels & Alliances
Matt Sorenson
Sr. Director, Strategic Alliances
Payal Patel
Senior Director, Solution Engineering
11:10AM
20 minutesAM break
Break
Welcome coffee for Practitioners / Systems Engineers
11:30AM
80 minutesUnlocking AI with Freddy AI Agent & Copilot
Session
Explore how Freddy AI Agent and Freddy AI Copilot are transforming the employee and agent experience. This interactive session will cover key capabilities, practical use cases, and how to position Freshworks AI to drive automation, productivity, and measurable customer outcomes. Hands-on session (bring your laptop).
Matheus Benetti
Principal Solution Engineering
12:50PM
70 minutesLunch
Meal
2:00PM
80 minutesITAM & CMDB – From Infrastructure Visibility to Action
Session
Build a stronger understanding of ITAM, CMDB, discovery, and infrastructure management within Freshservice. We’ll cover foundational CMDB concepts, explore how discovered assets and relationships come together, and use interactive product experiences such as Storylane to bring the solution to life. Hands-on session (bring your laptop).
Matheus Benetti
Principal Solution Engineering
3:20PM
80 minutesExpanding Beyond IT with Enterprise Service Management
Session
Discover how Freshservice can extend beyond IT to power service delivery across HR and other business functions. We’ll explore ESM capabilities, journeys, key use cases, and how to identify standalone opportunities that can create a land-and-expand motion across the enterprise. Hands-on session (bring your laptop).
Matheus Benetti
Principal Solution Engineering
4:40PM
20 minutesWrap-up
Keynote
key takeaways & next steps + event survey
Matt Sorenson
Sr. Director, Strategic Alliances
Marcelo Borges
LATAM Partner Sales Leader
5:00PM
Happy Hour
Meal
