Mark Ripley leads mid-market sales and sales development for North America at Freshworks, having previously built sales teams at New Relic and Insightly.

Payal is the Senior Director, Solution Engineering at Freshworks. She oversees the Americas solutions engineering team that provide innovative solutions for customers leveraging the Freshworks platform. A veteran of solution engineering strategies, she builds high-performing teams that align with GTM sales strategies, and partners with sales and product leaders to help accelerate and drive company growth. As President and Co-Founder of Freshworks WISE, she champions the development and advancement of women in solution engineering through impactful programs and community building.

Mitchell Skul is the Senior IT Operations Manager at Crescent Electric Supply Company (CESCO), a leading electrical distributor with branches across the US. He oversees the Helpdesk, IT purchasing, and the Freshservice ITSM platform, and plays a hands-on role in special IT projects across CESCO and its subsidiaries, including Stoneway, Womack Electric, and Lowe Electric. Mitchell focuses on the “why” behind every change and on the requester experience, with the goal of making IT simple and dependable for the teams who serve CESCO’s customers. He is also helping lead CESCO’s adoption of AI in service operations.