"Most of the content out there is actually really mediocre. It's written because it's someone's trying to get a particular agenda across or sell a particular product. It's bad and we can all tell that."
Arjun Moorthy joins Alan Berkson to discuss what it takes to make content people can trust.
Arjun Moorthy is CEO and founder of The Factual - a company that finds and delivers the most credible stories on the most important news topics using a transparent, unbiased machine-learning engine.
The Factual aims to address the increasing polarization of society, driven in large part by social media, by surfacing the most credible stories across the political spectrum and delivering them via a daily email newsletter.
Arjun has always been passionate about news and was Editor-in-chief of The Stanford Reporter. He has been interviewed by The Wall Street Journal and The Next Web, is featured in the award-winning book Savvy: Navigating Fakeness, and writes regularly about the news industry and startups. He’s an active speaker in community forums in the Bay Area.
Prior to founding The Factual, Arjun was Vice President of Business Development at HubSpot, the industry leader in inbound marketing. Arjun has a computer engineering degree from the University of Waterloo and an MBA from Stanford University.
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