Niranjan Ragavan on November 8, 2023. 4 min read What is a user interview and why do it? A user interview is a one-on-one conversation between a researcher and their potential or existing a...
Niranjan Ragavan on October 25, 2023. 4 min read Let’s make your Net Promoter Score (NPS) survey ... NPS or Net Promoter Score, is a measure of customer loyalty, typically used by businesses. It poses ...
Niranjan Ragavan on July 28, 2023. 4 min read A different way to look at your customer journey m... What is a customer journey? A customer journey refers to the customer’s interactions with your org...
Niranjan Ragavan on July 24, 2023. 3 min read What is a perceptual map and why perceptual mappin... A perceptual map is a visual representation of a customer’s perception of your product or service....
Niranjan Ragavan on July 11, 2023. 3 min read Qualitative vs Quantitative Questions: How to Effe... When designing a survey, one of the most crucial decisions researchers face is that of qualitative v...
Niranjan Ragavan on June 30, 2023. 3 min read An easy guide to the voice of the customer What is Voice of the Customer (VoC)? VoC, or Voice of the Customer is a research method used to capt...
Niranjan Ragavan on June 16, 2023. 4 min read Employee feedback surveys: What to do, ask, and av... Happy employees create better outcomes for businesses; asking them for feedback is the best way to f...
Niranjan Ragavan on June 12, 2023. 3 min read How to increase online sales: The power of feedbac... In the competitive world of e-commerce, the question of how to increase online sales is a top priori...
Niranjan Ragavan on May 4, 2023. 3 min read What is an exit interview, best practices, and exi... An exit interview is an important tool for companies to gather feedback from departing employees abo...
