An easy guide to the voice of the customer
Niranjan Ragavan on June 30, 2023. 3 min read
What is Voice of the Customer (VoC)? VoC, or Voice of the Customer is a research method used to capture customer expectations and experiences with your product or service. The VoC can be ascertained by collecting feedback from customers through voice-of-customer surveys as well as through other means. The feedback can be collected through direct…
