Ganapathi Ramanathan on February 12, 2021. 4 min read The brew that makes The Starbucks Experience It is no happenstance that Starbucks is synonymous with coffee. The brand has gone beyond bean and b...
Ganapathi Ramanathan on March 20, 2020. 4 min read I love you more than my dog – How to be a be... In our CX Book Review series, we review books about great customer experiences, the people who shape...
Ganapathi Ramanathan on February 10, 2020. 5 min read How musician Derek Sivers built a multi-million do... When I got around to reading Derek Sivers' 80-page book Anything You Want, for our customer experien...
Ganapathi Ramanathan on October 10, 2019. 5 min read The Nordstrom Way- A Book Review Since its inception as a humble shoe store in Seattle in 1901, Nordstrom has always been about creat...