Customer Engagement

You can now get Freshworks products in AWS Marketplace

You can now get Freshworks products in AWS Marketp...

Powered by AWS Marketplace’s proven performance and portfolio of cloud services, our customers can...
The Importance of Customer Service in the Travel Industries post-COVID-19

The Importance of Customer Service in the Travel I...

The period from early 2020 has been a challenging time for all sectors, but the travel and hospitali...
Use AI in Customer Service To Transform Your Customer Experience in 2021

Use AI in Customer Service To Transform Your Custo...

  We often hear that Artificial Intelligence is the future. The truth is that it’s already he...
How BrewDog Successfully Delivered a Customer-Centric Approach During Uncertain Times

How BrewDog Successfully Delivered a Customer-Cent...

The global pandemic has changed the face of e-commerce and customer journeys. As expectations shifte...
Building a successful business case for customer experience (CX)

Building a successful business case for customer e...

Too many customer experience initiatives don’t even get their business case approved. Why is that?...
Customer service automation in the Public Sector

Customer service automation in the Public Sector

Customer service automation technology is commonplace in every sector, from artificial intelligence ...
Who owns customer experience in a company?

Who owns customer experience in a company?

In many organisations there is an ongoing debate, and power struggle, about who should own the custo...
4 Best Practices for Leaders To Add To Their Customer Experience (CX) Strategy in 2021

4 Best Practices for Leaders To Add To Their Custo...

  In recent months, I’ve been talking to several senior leaders about how to design your cust...
What pop culture reveals about our desire for cream-of-the-crop CX

What pop culture reveals about our desire for crea...

Food—with the anticipation, delight, and happiness it brings—has pervaded our culture. No wonder...
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