To build the ultimate AI-powered CX team, start here
Best-in-class teams help companies bridge the gap between savvy CX strategy and AI’s potential to improve customer experience
Howard Rabinowitz
5 min read
Pawan Satyawali: Stop talking tech specs and start delivering wins
The path to AI adoption leans into what matters: revenue growth, operational improvements, customer satisfaction, and more
Laura Rich
1 min read
Enterprise software needs a reboot
Companies need tools that simplify work, not slow it down, says Freshworks CCMO Mika Yamamoto
Mika Yamamoto
1 min read
Jess Evans: How to move beyond AI-washing to responsible innovation
Start with clear rules, verification processes, and train teams on ‘knowledge complexity’
Laura Rich
2 min read
Articles and insights
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Customer service in 2025 and beyond
Analysis and insights on the future of customer service from Freshworks’ SVP of product management
Venki Subramanian
2 min read
Driving Freshworks’ growth through AI and strategic focus
In conversation with BW Businessworld, CEO Dennis Woodside describes the company’s AI vision for the future
1 min read
The blackout that proved the need for DORA
Underscoring the need for IT asset management and dependency mapping
Raj Jalan
3 min read
The strategic vs. tactical divide with AI
Many companies are wasting their AI investments, while a small cohort of AI leaders are using it to transform entire industries and generate rapid ROI
Tom Davenport & Laks Srinivasan
3 min read
Customers talk AI at Refresh Virtual Summit 2025
To cap the day, Panasonic and Marathon Health joined Freshworks CCMO Mika Yamamoto for a conversation on customer and employee experiences
Laura Rich
2 min read
AI-powered upgrades that uncomplicate employee experience
New AI-powered enhancements to Freshservice will make it easier for IT and employee service leaders to deliver exceptional employee services
Srinivasan Raghavan
5 min read
The hidden cost of complexity
Freshworks’ Chief Technology Officer on how to uncomplicate—and untangle—enterprise tech systems and processes
Murali Swaminathan
1 min read
The agentic AI platform that uncomplicates customer service
With Freshworks’ Freddy Agentic AI Platform, customer support teams can thrive with AI tools that autonomously manage and resolve customer issues from start to finish
Srinivasan Raghavan
6 min read