Freshsales draws raves from customers in fintech, cloud, and home security
Bharath Cloud, Lorex Tech, and OA Pay share CRM success stories at Sales Simplified
At a recent Sales Simplified customer event hosted by Freshworks, customers in three major sectors—cloud services, fintech, and home and business security—explained how switching to Freshsales delivered rapid impact. They talked about how the software quickly gathers customer insights, tracks performance, helps make targeted decisions, and builds stronger relationships with customers.
Bharath Cloud: 25% productivity surge
Cloud service provider for the manufacturing, telecom, and IT sectors
“We chose Freshsales because it gives a 360-degree view of the customer journey, tracking every interaction and product pitch. Its user-friendly interface makes it easy to navigate and retrieve information quickly. Since we started using Freshsales, our sales team’s efficiency has increased by 25%, thanks to better lead tracking, automated tasks, and more organized customer interactions.”
— Kanak Changela, Associate Vice President of Sales
Lorex Technology: Lead conversion rates doubled
Canadian leader in video security and surveillance for home and business
“Our lead conversion rates doubled after switching to Freshsales. With the new CRM, we could contact leads within two hours, compared to days with the previous system. This quick engagement increased lead conversion rates by 4x year-over-year for entry-level tiers. Plus, Freshsales brought in comprehensive pipeline management and advanced customer insights, helping our sales teams tailor marketing strategies and make smarter decisions.”
— Shaheed Sufyani, B2B Business Manager
OA Pay: Better customer ratings and relationships
Fast-growing startup that enables zero-fee remittance payments to Ghana, Nigeria, and other parts of Africa
“After evaluating several options, we chose Freshworks for its user-friendly features, automation capabilities, and impressive post-purchase customer support. Freshdesk totally transformed our email management, converting emails into tickets, slashing response times, and boosting customer ratings.
“And there’s Freshsales, which has become a lifesaver for tracking customer interactions, sending friendly welcome messages automatically, and generating analytical reports to spot inactive users. Both tools have been essential for keeping our operations running smoothly and our customers happy.”
— Julia Konadu, Head of Customer Service and Onboarding
