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Customer Success Managers need clear visibility into their accounts in order to drive retention, advocacy, and revenue growth.

CSMs can uncover actionable insights by analyzing customer behavior along with their own Customer Success processes. This eBook provides a primer on the analytic techniques most critical to Customer Success.

Learn about:

  • Different types of analytics and their role in Customer Success.
  • Key customer data that you should be collecting.
  • Analytical methods every CSM should know.

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