Customer Experience 101: There is no such thing as a ‘standard customer’
Sairam Krishnan on December 17, 2018. 3 min read
In the engagement between a customer and an organisation, there are several points of contact. These may be different departments, or even different touchpoints from the same department. In this age when customers—the ultimate endpoint of any business—are just as connected as the employees of any large enterprise, monitoring and making sure that the enormous…