Did you know that 69% of Americans have stopped doing business with a brand due to one bad customer service experience in the last 12 months?

Customer expectations are on the rise and modern consumers expect timely, meaningful and authentic service from their favorite brands - every time and everywhere. Freshworks surveyed 1,000 consumers across the United States to delve deeper into their expectations and engagement preferences.

Download ‘The New Rules of Customer Engagement’ to gain actionable data and insights on:

• The impact of poor customer experience on business
• Common frustrations with customer service interactions
• Preferred channels to engage with customer service (live-chat is in!)
• The rise of self-service and proactive support