Sales CRM with Marketing: What it is & Why You Need it

7 min read

There’s a dark cloud that looms over the sales and marketing teams   This is similar to asking somebody if the sky is blue! You know this already. It exists, and it’s been a perennial challenge to solve for businesses.  Consequently, it impacts your buyer journey, revenue, and customer satisfaction.  What can cause this situation…

Split Testing Vs A/B Testing: When to use what

Split Testing Vs A/B Testing: When to use what

You’ve probably heard the popular saying that “comparison is the thief of joy.” But when it c...
A Step-By-Step Guide to Running an NPS Survey on Your Website

A Step-By-Step Guide to Running an NPS Survey on Y...

All businesses thrive on feedback, but the tried-and-true methods of information gathering have beco...
ERP Vs. CRM: What is best for your business?

ERP Vs. CRM: What is best for your business?

We’ve written before about the importance of choosing the right CRM software for your business. Bu...
Why Every Growth-Driven Leader Should Track CRM Metrics

Why Every Growth-Driven Leader Should Track CRM Me...

Let’s start on an honest note.  A CRM software cannot pull success out of a magician’s hat the ...
11 Factors to Consider When Choosing a CRM Solution

11 Factors to Consider When Choosing a CRM Solutio...

Choosing a CRM for your business is not easy. One look at this supergraphic can make your head spin....
Sales Incentives: Ideas & Examples to Design a Program for Your Team

Sales Incentives: Ideas & Examples to Design ...

In a colony of bees, workers and drones are responsible for putting in the legwork required to run t...
Why Sales Videos Can Work Wonders for Prospecting

Why Sales Videos Can Work Wonders for Prospecting

You’ve seen the video marketing stats, haven’t you? Those staggering numbers show that w...
Sales Leaders Want CRM Replacement Just Two Years After Purchase – What’s Going Wrong

Sales Leaders Want CRM Replacement Just Two Years ...

Global sales leaders, after spending enough time and money to select and deploy a CRM, find themselv...
Lead Stages – a Deep Dive Into What It Is and Why It’s Important

Lead Stages – a Deep Dive Into What It Is an...

When you define lead stages, you can track them from the moment they enter your funnel to when they ...
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