|| ‘Tis the season of all saints eve,
When sloppy sales give you no reprieve
If prospects and customers no talking
Selling them goodies akin to undead walking
Use email to reach them early
For, no sales can cost you dearly
Make calls, leave messages, to earn merits
For converting them spooky spirits
Use Freshsales to solve your plight
Or you may be lost to the haunting night ||
Say hello to the season of Halloween, when ghosts and goblins enter our realm. If you wish to get favors from your favorite spirits and goblins, nothing works better than contacting them proactively and following up with them. That is done best when you have an effective CRM at your disposal. So let’s examine how you would use Freshsales to reach the army of the undead!
1. Give the spirits a medium to contact you
Every visitor that lands on your website is akin to a ghost—a free-flowing spirit on the lookout for something interesting. Your website acts as a contact channel between you and the spirit. But if your website has no form there’s no way you can get those spirits to communicate with you. A simple way to solve this? Use Freshsales Webforms to create and embed a form on your website. This gives anybody a chance to reach out to you.
2. Be afraid … Be very afraid of those spirits slipping through
Leads are pretty much like spirits or, ectoplasmic mediums if you are a paranormal science enthusiast. If you don’t pay attention to their presence, they may end up passing right through you and your system. So it is important to prioritize them and stay in contact all the time. In Freshsales, you can use lead scoring to identify and engage with the most active ones.
3. Send spooky emails to the contacted… personally
Emails are an effective mode of communication…. even when you have to reach out to the other world. With personalized bulk emails, you can reach out to hundreds– be it contacts or spirits– at the same time without having to compose emails individually. Use placeholders to address the recipients by their name. And if you would like to use personalized spells to summon the spirits, you can personalize the emails individually before sending the bulk email.
4. Grab the attention of those wandering spirits
Not every lead buys into your pitch at first glance. While some of them may be with you in ‘spirit’, they may not be completely sold and would have to be nurtured before they can be converted. Nurture these leads, using Sales Sequences, and carry out a step-by-step personalized outreach and bring them onboard eventually.
5. Greet them with ghoulish cackles
What’s the best way to greet customers during Halloween? Our favorite is the chill-inducing ‘Mwahahaha’. No one’s immune to its power. With the phone powered by Freshcaller, you can record your own voice or key in your message and convert it using the text-to-voice feature. Now, any customer who gives you a call will be greeted by an eerie laugh that’ll send chills down their spine.
6. Summon them to the altar of the dark lord…. by setting up appointments
When it comes to summoning ghosts or setting up client meetings, nothing works better than blocking time on their calendar. With Freshsales, you can schedule an appointment and ensure that the invite reaches their inboxes. You can also use the Freshsales mobile app to check-in to the location of your meeting. Oh, and if you’ve got a friendly Casper as your apprentice, you can send him on errands by assigning him tasks through Freshsales.
7. Make a deal with the devil… through deals
Get total visibility into your sales pipeline and track the progress of every single deal across stages. More importantly, if you’ve got the wherewithal to extract favors from the understudy of the dark lord, you can record it as a deal on Freshsales and track it till you get your end of the bargain.
8. Clear the zombies out from the closet
New deals often carry a lot of life with them. They see progress, back-and-forths, and eventually closures. But as deals age, they lose the life in them and the contact simply goes cold. In such a scenario, the deal is as dead as a zombie. All it does is clog up your sales pipeline and take up space on your screen. Clear such zombies out of your pipeline by setting up a rotting age for each deal. When the rotting age is elapsed, the deal turns up red and you can chuck them out of your pipeline.
Contacting the beyond and bringing them to your world isn’t necessarily paranormal science. In our world, we simply call it sales.
This Halloween, use Freshsales to get adventurous and reach out to the undead…. umm, sorry, the unread…. MWAHAHAHAHA!
