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10 Questions with Philip Storey on Customer Lifecycle Marketing

10 min read

When it comes to marketing, there are so many articles and resources for what you search, but the chances of finding what might actually help you are quite rare. There is so much wisdom out there that it can be a little exhausting. That’s why we came up with Freshmarketer 10. This is our humble…

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HTML or Plain-text: Which email works better for you?
Radhika Chugh about 2 weeks ago. 8 min read

HTML or Plain-text: Which email works better for y...

In the five years of being a marketer, I have witnessed a dramatic change in the marketing world, an...
Freshmarketer is now multilingual
Angela about 2 weeks ago. 1 min read

Freshmarketer is now multilingual

Freshmarketer re-launched as a marketing automation suite in August 2019. In less than three months,...
An E-commerce Marketer’s Handbook of Customer Segments
Angela about 2 weeks ago. 8 min read

An E-commerce Marketer’s Handbook of Customer Se...

As an e-commerce marketer, you may have come across the maxim “There is no such thing as one-size-...
[Guide] Email Marketing Automation best practices
Ajit Singh about 4 weeks ago. 8 min read

[Guide] Email Marketing Automation best practices

What is Email Marketing Automation? Posting the snippet from another post of mine where I have cover...
8 not-so commonly asked email marketing questions
Zulfa about 1 month ago. 7 min read

8 not-so commonly asked email marketing questions

A while ago, we ran an exciting new campaign – Freshmarketer 10, where we asked ten questions ...
GDPR in 12 minutes: a marketer’s guide
Radhika Chugh about 2 months ago. 12 min read

GDPR in 12 minutes: a marketer’s guide

In God we trust, all others must bring data – W. Edwards Deming Hello. Welcome to this article...
7 Ways to Improve Customer Retention through Marketing Automation
Angela about 2 months ago. 8 min read

7 Ways to Improve Customer Retention through Marke...

If you were under the impression that attracting new customers is the simplest way to grow your busi...
A Quick Guide to Transactional Emails(+5 Best Practices)
Zulfa about 2 months ago. 6 min read

A Quick Guide to Transactional Emails(+5 Best Prac...

Raise your hand if you have clicked the ‘forgot password’ link on any of your favorite websites/...
How to Analyse your Website Traffic with Google Analytics Custom Reports.
Janaki Nori about 2 months ago. 8 min read

How to Analyse your Website Traffic with Google An...

Every blog you write, every landing page you publish, every campaign you run, every social media pos...
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