Zulfa

Product marketer and an avid reader | Loves cooking and hoarding lipsticks ;)

Zulfa

Everything you need to know about email marketing lists

Everything you need to know about email marketing ...

Email marketers know the hassles of building and growing an email list.  And it is no easy feat!! Y...
Marketing Automation: The Basics

Marketing Automation: The Basics

Marketing automation is one of the fastest-growing markets today and is expected to account for $32....
How to Derive Actionable Insights from Session Replays

How to Derive Actionable Insights from Session Rep...

Regardless of what industry you specialize in, if you’re doing business online, your success or fa...
How to use split testing based on your website traffic

How to use split testing based on your website tra...

It might be tempting to go with your gut when making decisions about your website. However, intuitio...
Boosting Your Website Conversion Rate With Funnels

Boosting Your Website Conversion Rate With Funnels

Sales and marketing are long and involved processes. Only through repeated testing can we discover u...
Lessons from 3 really good web forms

Lessons from 3 really good web forms

Web forms play an essential role in an online business. Through them, customers reach out to you, an...
5 Ways To Personalize Your Website To Improve Engagement Levels

5 Ways To Personalize Your Website To Improve Enga...

Website Personalization is vital in today’s landscape of digital marketing. But most people get pe...
Why We Think Marketing Funnels are Here to Stay

Why We Think Marketing Funnels are Here to Stay

Marketing tactics are constantly evolving and modern businesses are forced to change with the times....
How to Build a High Converting Landing Page

How to Build a High Converting Landing Page

A landing page can make or break your business. For example, a few years ago, using a landing page a...
Load More