Marketing

How to Do a Quick Google Analytics Audit. (With a Checklist)

How to Do a Quick Google Analytics Audit. (With a ...

How often do you check your Google Analytics dashboard?  Probably quite often. That’s how you che...
6 Effective Ways to Win at SaaS Email Marketing

6 Effective Ways to Win at SaaS Email Marketing

Marketing SaaS products can be challenging, especially since they have no physical presence. However...
A crash course on Email Deliverability for marketers

A crash course on Email Deliverability for markete...

The main objective of every marketer’s email campaign is to get their audience to engage with thei...
eCommerce email marketing teardown – Beardbrand

eCommerce email marketing teardown – Beardbr...

Email marketing is absolutely crucial for eCommerce businesses. You need it to create effective mark...
HTML or Plain-text: Which email works better for you?

HTML or Plain-text: Which email works better for y...

In the five years of being a marketer, I have witnessed a dramatic change in the marketing world, an...
[Guide] Email Marketing Automation best practices

[Guide] Email Marketing Automation best practices

What is Email Marketing Automation? Posting the snippet from another post of mine where I have cover...
8 not-so commonly asked email marketing questions

8 not-so commonly asked email marketing questions

A while ago, we ran an exciting new campaign – Freshmarketer 10, where we asked ten questions ...
GDPR in 12 minutes: a marketer’s guide

GDPR in 12 minutes: a marketer’s guide

In God we trust, all others must bring data – W. Edwards Deming Hello. Welcome to this article...
7 Ways to Improve Customer Retention through Marketing Automation

7 Ways to Improve Customer Retention through Marke...

If you were under the impression that attracting new customers is the simplest way to grow your busi...
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