All Features Email Marketing Software

What is email marketing software?

Emails are being used for decades now. It has evolved so much as a medium and wears many hats. From designing emails to tracking customer behavior, an email campaign software needs to be multi-faceted. The ideal email marketing software should have every feature you need to communicate with your customers throughout their journey.

With email campaign software, you can build beautiful emails from scratch or choose from an array of templates - schedule personalized, highly targeted, and responsive emails that delight your audience.

Freshmarketer’s email campaign software comes with

21-day free trial

No commitments. No credit card details. Take Freshmarketer out for a spin with all its features for free.

Simple setup

Create email campaigns seamlessly on Freshmarketer’s easy-to-use intuitive interface.

24/5 support

Freshmarketer’s support agents will go out of their way to make sure you face no issues.

Everything you need for email marketing

Build stunning emails with Freshmarketer's email builder


Design email campaigns from scratch with Freshmarketer’s intuitive drag-and-drop email builder. Or upload your HTML code and have your email ready for your brand.


Choose from hundreds of beautiful templates


Create captivating emails for your audience with a wide selection of responsive templates to choose from, for all your email marketing needs. 

Email Analytics

Personalize your email campaigns


How can you make your customers feel special? With a human touch. Pique your audiences’ interest with personalized emails that speak to them directly.

Automate all your customers' journeys


Build unique trigger-based customer journeys with our drag-and-drop journey builder. Deliver contextual messages to your audience at the right time and convert faster.

Manage all your contacts in one place


Build your email lists and organize them in one place. Manage, segment, and sort all your contacts, and stay on top of customers’ journey with your brand with Freshmarketer’s contact management.

Understand your audience better


With customer segmentation, create smart segments for your audience for better automation. Define segments based on audience behavior, or use endless combinations of and/or operations.


Visualize campaign performance with analytics


Go beyond conventional metrics and get down to the nitty-gritty details of your campaigns’ performance. Make data-driven decisions and improve your email campaigns with key email marketing analytics at your fingertips.

Get all of this and more with Freshmarketer

Activity timelines

Track customers’ engagement with your campaigns with contact timelines.

Domain verification

Improve email deliverability by verifying your domain, and reach subscribers’ inbox without fail.

Customizable footers

Include your company name, details, and unsubscribe link in accordance with CAN-SPAM.

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