Cristina was the Head of Customer Success at Typeform, and currently leads the customer growth at Contentful. She was the first member of Typeform’s customer success team and has lots of lessons, and takeaways to ‘Operationalize customer journey’.
In the 20-minute long presentation, you will see her discuss
The circumstances and problem statements her teams were presented with
The specific framework they used to operationalize their customer journey
Various stages of the customer lifecycle
The worksheet they used for ‘Hi-touch’ customer lifecycle
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