Sales 103: How to Create Irresistible Sales Prospecting Emails

About the speaker:

Heather R Morgan is a former economist and the CEO of SalesFolk. SalesFolk has helped more than 600 B2B companies scale their outbound sales efforts. Heather also has columns with Inc. Magazine and Forbes and has also had her work featured on NBC, Entrepreneur, Harvard Business Review, and many more.

About the session:

Not receiving responses to your sales emails? Not reaching the required open or click-through-rate on your emails? Don't worry. In this session, Heather breaks down each element that is crucial to writing effective sales prospecting emails that actually get responses! What you’ll learn:

• Actionable tips to write irresistible sales prospecting emails that outperform your competition
• Knowing your audience
• Delivering laser focused value
• Simple but proven tips to help you optimize your email campaigns