Join us and get the roadmap for building your customers’ journey. Learn how to map them on digital tools, ensuring a seamless functioning of sales and marketing.
Agenda:
Make your customers feel at ease with proper portal navigation
Engage with your customers and trigger intent-based conversations
Key to customer retention is to make them feel valued at every step
Use proactive outreach to make announcements before they contact support
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Martha Pineda is Lic. in Administration; Since 2001 she has worked in marketing both in the private sector, as well as in the public sector. She has received multidisciplinary training in Mexico, the United States, Brazil, Colombia and Iraq. She is a marketing consultant, certified instructor, university professor; Additionally, she is an active member of various chambers and professional organizations. She specializes in creating strategic content for online positioning.
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