Top-rated CRM Software

Why Freshsales is a better alternative to Pipedrive

Easy to use

Forget complex functionalities and complicated setups with out-of-the-box usage.


Get access to the same functionalities and go easy on your wallet.


Choose a plan most suited to your business and seamlessly shift when you need to.

What our customers say about us

Freshsales vs. Pipedrive—A snapshot 

Built-in phone
Sales sequences
Workflow automation
Lead scoring
Website and in-app event tracking
Phone support across all plans

Note: Data as of October 15, 2019


5 reasons why Freshsales is the best alternative to Pipedrive


Relevant context for smarter decisions

Your sales reps are pressed for time. And your CRM software should make their job easy so they can focus on building quality conversations and closing deals. While talking to leads, salespeople need context such as the pages they visited, the features adopted, the emails opened and clicked, etc. All this information gives salespeople the context to make meaningful conversations with prospects—a major ask from many Pipedrive users. 

Freshsales allows you to track a lead’s behavior on your website, in-app, and email, and also set lead scores based on these insights. Pipedrive lacks the ability to provide context about the lead’s buying signals based on their website and in-app activities and also depends on third-party integrations to score leads.

Improve response time by auto-assigning leads

When you scale your business by geography, business size, or product lines, you’d want to assign leads to the right sales reps. Moreover, you also want your sales reps to attend to the leads faster when they are warm and have a high intent to buy. 

With Freshsales, you can create a systematic sales territory management plan to organize your team and have leads automatically assigned to them in a round-robin manner. By auto-assign leads, your sales reps can get in touch with leads quickly and increase the chance of a conversion. Pipedrive lacks the capability to auto-assign leads to sales reps. 

Learn more about lead assignment rules ->

Sales Territory Management in Freshsales CRM

Sharper insights through advanced reporting

When you’re looking for data points unique to your business, you want the freedom to dive deep and create new, custom reports.The reporting feature in Freshsales offers this flexibility. Choose from more than 25 out-of-the-box reports to get started. Or, create your own advanced reports using data across different modules like the industry you are closing the most or the number of accounts you closed in a particular month. You can export reports as a CSV or PDF file, and even schedule it to be sent to your inbox at regular intervals.  


Boost productivity by automating sales activities

Sales prospecting is one of the activities that eat up the majority of a sales rep’s time. And with Freshsales, you can automate this outreach process. The CRM software allows you to stay on top of your follow-ups, tasks, appointments by setting up sales cadences—email sequences, call reminders, and follow-up tasks. Pipedrive integrates with a third-party tool to achieve this. 

Freshsales also allows you to set up campaigns based on the recipient’s behavior. For example, you can setup onboarding email campaigns based on the prospect’s actions on your product or service. Or, create a campaign to set automatic call reminders for those who expressed interest. The CRM also tracks email open, click, reply, and bounce rate, an indicator to check if your email subject line and copy resonated with your prospects, and improve your message where required.  


One tool for all your business needs 

The biggest advantage of Freshsales is that it is a part of the Freshworks suite of business software. So you get native integrations with customer support software (Freshdesk), modern messaging software (Freshchat), collaboration software (Freshconnect), and built-in phone software (Freshcaller). By integrating Freshsales with the Freshworks suite of products, you can keep all your data in one ecosystem. 

Pipedrive lets you integrate with helpdesk, chat, and collaboration software, but these are third-party integrations across companies, servers, and different security protocols.

Freshworks 360

How Freshsales stacks up against Pipedrive

Contact Management

When it comes to managing contacts, accounts, and deals, both Freshsales and Pipedrive hit the mark. But Freshsales gives you the flexibility to manage leads and auto-assign them in a round-robin manner to your sales reps. It also allows you to customize your sales activities and use them to filter records, create reports, and automate actions using workflows.

Learn more

Manage leads, contacts, accounts and deals
Auto profile enrichment
Sales territory management
Auto lead assignment
Custom sales activities

Email Management

Both Freshsales and Pipedrive have a robust email management system. But when it comes to effective sales engagement through email sequences or outbound sales campaigns, Pipedrive falls short. Freshsales allows you to create campaigns based on the recipient’s behavior and provides email engagement metrics for the same. 

Learn more

2-way email sync
Email templates
Send bulk emails
Schedule emails
Send sales campaigns
Bulk email metrics


Both Freshsales and Pipedrive have built-in phone functionality. But Freshsales beats Pipedrive by allowing you to buy local and toll-free phone numbers, set welcome and voicemail messages, transfer calls, mask calls, and more.

Learn more

Built-in phone system
Manual and auto log call
Call record
Buy local numbers
Record voicemails
Call mask, transfer, and forward

Lead Scoring

Freshsales’ AI-based lead scoring allows you to categorize your leads into hot, warm, and cold. You can assign scores by adding and subtracting points based on the lead’s profile and their interaction with your company—their behavior on your website, in-app, and on email. Give your sales reps the means to focus their time and efforts to pursue the right leads using lead scoring in Freshsales.

Pipedrive lacks the capability to score leads by their demographic/firmographic information and by their engagement with your company. 
Learn more

Score by lead property
Score by website, in-app, and email behavior

Behavior Analytics

For effective sales engagement with prospects, you need context such as the pages they visited on your website and how they are using your app to strike the right chords and make meaningful conversations. 

Freshsales tracks your user’s behavior starting from their first touchpoint. You can not only see the pages they visited, but also how many times they did so, and what content they downloaded. It also offers the option to track user activities in your web app. Pipedrive lacks the ability to give context on customer behavior.
Learn more

Track website visitors
Track web application events


Both Freshsales and Pipedrive have standard reports and dashboards and allows you to create your own reports from scratch and export them.

Learn more

Standard reports
Customize standard reports
Export reports
Export dashboard
Standard & custom dashboard
Schedule reports & dashboard


Email, phone, and chat support are available across all the plans in Freshsales whereas, Pipedrive provides live phone support only on the highest plan.  

Email support across all plans
Chat support across all plans
Phone support across all plans

Data as of 11th October, 2019


Over 15,000 happy customers use our sales CRM software