We’re on the hunt for a product marketing manager to develop and execute marketing strategies to increase product awareness and adoption. If you're a passionate experienced B2B product marketer with demonstrable success in working with emerging products and driving GTM strategies, you're just who we're looking for. Your projects will be yours to run, as long as they align with company objectives and brand guidelines.
It focuses on aiding business growth through the promotion of products and services, branding and advertising. The marketing department of any organization focuses on marketing campaigns, customer activation, public and media relations.
On average $133,133 per annum.
Product Marketing Manager is a job role that can be considered an intermediate to an expert level job. It is the role responsible for creating marketing strategies products, it's branding, and positioning in the market. It also includes tasks like overlooking campaign and idea implementation, correcting errors and keeping track of progress. It is a stepping stone if you are looking to make a career in the Marketing field. Here are a few steps you can take towards this job role:
With sufficient experience in this job role, you can advance to higher jobs in your career such as:
How would you describe your work ethic?
What is the most memorable campaign you worked on and why?
WHere do you see this product in one year?
Are you comfortable with traveling for conferences and programmes to our other cities?
How would you encourage participation in a team?
If an employee’s problems were affecting their workplace, how would you handle it?
Have you ever been a part of a campaign that did not succeed? How did you act after it?
How will you evaluate your team and what metrics would you use?
What would you say our organization is doing wrong and how would you change it?
How would you generate leads using digital marketing?
Who would you consider our audience and what steps will you take to increase this base?
Describe a time you organized a successful campaign in the past.
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