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Store Manager

We are looking for a store manager to look after our establishment with utmost care. You will be required to supervise all activities of the store, ensure customer satisfaction and create schemes to drive profits. Your contribution will contribute significantly to the customer friendly and driven ambiance we aim to create at our store.

Retail Industry

The retail industry sells consumer goods and services to customers through various channels like stores, online shopping, etc.

What to expect from the role

  • Hands-on experience in managing retail sales, customer service, and marketing of a store.
  • Learning how to organize, multitask and manage time.
  • Learn on the job regarding the best practices in retail.
  • Exposure to the retail industries and its various responsibilities.


  • Ensure all activities of the store are functioning smoothly.
  • Create an environment that provides high-quality service to customers.
  • Ensure high levels of customer satisfaction with excellent service.
  • Address and negotiate any problems that may arise swiftly and calmly.
  • Create business strategies to drive profits and footfall like marketing campaigns and offers.
  • Orient the sales team by reviewing performance and providing feedback to meet targets.
  • Make sure the store is in perfect condition with regards to cleanliness and visual merchandising.
  • Collect data on sales and performance in the market and create reports.
  • Study the customer’s needs, buying trends and profits.
  • Propose innovative marketing ideas and collaborate with the marketing team.
  • Ensure all store policies are being adhered to by employees.


  • Bachelor's degree in business administration or relevant field.
  • Prior experience as a store manager or other managerial positions.
  • Strong leadership and managerial skills.
  • Excellent communication, people and interpersonal skill.
  • Good multitasking and organisational skill.
  • Knowledge of the market trends and best practices.

Average Salary

On average $56,860 per annum.

Source -

Career Path

Store Manager is an intermediate level job. It is the role responsible for overseeing that the store is working at its best capacity and products are being sold. It also includes tasks like creating marketing campaigns, overseeing the performance of employees and customer service. Here are a few steps you can take towards this job:

  • Bachelor's degree in business administration or relevant field.
  • Vocational training in marketing, sales, customer service.
  • Masters in similar fields are a bonus.
  • 1-5 years experience as a store manager or other managerial positions.

Career Progression

With enough experience in this job role, you can move on to other jobs in retail such as:

  • Area Manager
  • Regional Manager
  • General Manager

Sample Questions

  • Why do you want to become a store manager?

  • What is a typical day at work according to you?

  • Where do you see the store in 5 years?

Human Resources
  • How will you handle an employee who violated company policy?

  • Are you comfortable working on weekends?

  • What do you look for when hiring a new representative?

  • How would you handle a disgruntled customer?

  • How would you describe your management style?

  • What measures would you take to motivate teamwork?

Technical skills and knowledge
  • What are the factors in a store that directly affects sales?

  • What are the various retail management equipment or software you have worked in the past?

  • What schemes would you introduce to your store to boost marketing?