Top benefits of using a recruitment marketing software
Strengthens employer brand
Recruitment marketing software makes employer brand doable and measurable. It helps amplify the reach of your brand through the right messaging on the career site, nurture campaigns, and other communication, and enables you to measure the impact of the same.
Reduces hiring costs
The analytics and reports can show you which sources are bringing in quality candidates faster, the ROI on different sources, and more such insights. Also, just being able to build a talent pool, or leverage employee referrals will reduce hiring costs exponentially.
Accelerates hiring process
You can post to multiple channels at once, track all incoming candidates, and engage them effortlessly in one system. When it’s time, you can schedule interviews, collaborate, and hire superstars! The streamlined process improves the speed of hiring by up to 50%.
Improves quality and diversity of hire
Marketing efforts not only improve your quality of hire, but also the diversity of the people you hire. Since it helps you control your target personas, there is a higher chance of attracting more diverse groups of people. Studies have shown that diversity breeds innovation.