Freshsales, Freshchat and Freshcaller customers in the region will benefit from additional security and faster data transfers
Freshworks Inc, a global leader in customer engagement software, today announced that it has expanded the number of products hosted on its Sydney data centre, to include CRM solution, Freshsales, chat software, Freshchat, and call centre option, Freshcaller. Launched in January last year, the Sydney data centre already hosts the enormously popular Freshdesk and Freshservice products. For customers in the region, local hosting provides additional security, faster data transfers, and lower latencies, which are critical for many Australian-based enterprises.
Local hosting means that Freshworks is able to meet the data sovereignty and privacy requirements across health, government, financial services amongst other industries.
Research accelerator Intersect.org.au was one of the earliest adopters of Freshworks products in Australian data centres. "Data privacy and locality considerations are ever increasing in criticality in both security and legal contexts", comments CEO Marc Bailey. "Expanding local Freshworks data centre offerings delivers on a long term commitment and will enable a 360 view of our research community, from first contact through to supercomputing support, without exporting personal data." Intersect is now augmenting Freshservice with Freshsales to enhance personal empathy, attentiveness and service for its customer base of thousands of researchers across Australia and New Zealand.
Sreelesh Pillai, General Manager, Freshworks Australia, commented: "Being hosted on Amazon Web Services, recognized with Protected certification status from the Australian Cyber Security Centre, has allowed us to secure stronger and wider relationships in Australia, especially across Government teams. ANZ is a priority market for us and to serve our customers we’ve always strived to invest in localizing our products and services in the region. Since the launch of our data centre last year, we’ve seen high interest from customers across sectors to store sensitive workloads locally. Given the high demand, adding more products was a natural call for us"
The company has over 2,200 paying customers in Australia and New Zealand and launched its second office in the region, in Melbourne, during April of this year. The office opened in response to soaring Australian local growth, with annual recurring revenues increasing by 5X since the opening of the Sydney office in September 2015.
Freshworks provides customer engagement software to businesses of all sizes, making it easy for customer support, sales and marketing professionals to communicate more effectively with customers and deliver moments of wow. Freshworks offers a full suite of SaaS (Software as a Service) products that create compelling customer experiences and lets businesses share a 360-degree view of relevant customer information internally.
Founded in October 2010, Freshworks Inc. is backed by Accel, Tiger Global Management, CapitalG and Sequoia Capital India. Freshworks is a 2,000 + team headquartered in San Mateo, California, with global offices in India, UK, Australia and Germany. The company's cloud-based suite is widely used by over 150,000 businesses around the world including the NHS, Honda, Rightmove, Hugo Boss, Citizens Advice, Toshiba and Cisco.
For more information, please visit www.freshworks.com
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