Your CRO platform needs to be as advanced as your web application. With traditional platforms like Crazy Egg, you can only analyze your website visitors using heatmaps or session recordings. Whereas with Freshmarketer, you have a wide range of features for visitor analysis, website optimization, visitor engagement, personalizing website experiences and, much more!
Why limit conversion optimization to just your marketing efforts? Apart from integrating with your analytics and regular CMS tools, introduce CRO to your support and sales function by joining forces with Freshworks products. Freshmarketer helps you engage your customers better with Freshchat, bring more context to your support tickets in Freshdesk and accelerate your sales process in Freshsales.
Crazyegg disappoints its users with a weak support system. You can reach their support personnel only through email since they do not offer phone and chat support channels. On the bright side, when you sign-up for Freshmarketer you can reach our support team via phone, chat or email. With our in-house CRO experts, get guidance on solving all your conversion queries, at zero-cost, irrespective of your plan.
Although Crazy Egg offers a generous trial period, you would have to submit valid credit card credentials to activate the 'free' trial period. However, Freshmarketer lets you test the product thoroughly before you decide to be a paid customer.
A major deal-breaker for Crazy Egg is that the plans come with restrictions on the monthly page views, user session recordings and the number of websites you can use it on. Freshmarketer’s paid plan unlocks an unlimited number of experiments to be performed and track page views at bulk! The significant Freshmarketer advantage being, you get billed only for the monthly active visitors on your website.
Not convinced? See it to believe it.
Must-have CRO features |
|
|
|---|---|---|
| Heatmaps | ||
| Scrollmaps | ||
| Funnel analysis | ||
| A/B testing | ||
| Split URL testing | ||
| Form analytics | ||
| Polls & Feedback | ||
| Session recording |
With Freshmarketer’s heatmaps, gain more visibility into your visitors’ interaction with your web pages. Track scrolls and clicks on your web pages including your dynamic elements like sliders, dropdowns and get accurate heatmaps in real time.
COMPARISON |
|
| Dynamic heatmaps | ||
| Segment heatmaps data | ||
| Trigger heatmap experiment through code |
It can be overwhelming to look at numerous session recordings and arrive at meaningful interpretations. With powerful segmentation capabilities, you can target and record sessions for a particular audience segment. Freshmarketer’s session replay is built with advanced filters that let you filter visitor sessions based on many factors like traffic, devices, browsers, web pages and more.
COMPARISON |
|
| Audience targeting | ||
| Advanced filtering |
Freshmarketer’s robust A/B testing feature facilitates easy creation of your variation pages, setting goals and achieving statistical significance for your experiments. You can also import your goals from Google Analytics, create targeted tests and view heatmaps of your original and variation pages.
COMPARISON |
|
| Edit dynamic webpages easily | ||
| Heatmap integration with A/B tests | ||
| Custom javascript code execution | ||
| Import goals from Google Analytics |
|
FEATURE LIST |
CRAZY EGG BASIC $24/month |
CRAZY EGG STANDARD $49/MONTH |
CRAZY EGG PLUS $99/month |
CRAZY EGG ENTERPRISE >$99/month |
FRESHMARKETER Starts at $99/month |
|---|---|---|---|---|---|
|
Tracked page views |
30,000/month |
75,000/month |
150,000/month |
Custom |
Starts from 350,000/month |
|
No of websites permitted |
1 |
3 |
Unlimited |
Unlimited |
Unlimited |
|
No of Session recordings |
100 |
500 |
1000 |
Unlimited |
Unlimited |
|
Subscription model |
Based on total visits per month |
Based on total visits per month |
Based on total visits per month |
Based on total visits per month |
Based on total unique visitors per month |
|
Chat support |
No |
No |
No |
No |
Yes |
|
Phone support |
No |
No |
No |
No |
Yes |
“I introduced it to the company I previously worked at after performing extensive research of all the tools out there. After my research, I quickly realized that Freshmarketer (formerly Freshworks CRM) is the only non-enterprise level tool that offers not only advanced CRO and personalization features but also heatmapping, form analytics, and screen recording. At my previous company, we used to have Hotjar and VWO which we replaced by Freshmarketer and saved a significant amount of money whilst seriously increasing our capability. When I arrived at JLA, we were using Lucky Orange but we quickly switched to Freshmarketer.”
“Our primary use-case that we wanted to be addressed by Freshmarketer (formerly Freshworks CRM) was Personalization. But we were writing our own custom scripts to accomplish that. Eventually, we migrated to Freshmarketer and it worked like a charm. The product totally has our recommendation.”
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