A powerful solution for small businesses

Freshsales vs Close: Pay 80% less for an AI-backed alternative. Switch now!

Close can help streamline communication and automate repetitive tasks. Freshsales is a modern, AI-powered sales CRM designed to empower growing businesses to make the most out of their CRM investment.

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How to choose the right CRM for your business?

The right CRM software is essential for your growing business to drive growth and build customer relationships. It should be easy to adopt and use, grow as you scale, and be your single source of truth for customer information.

Reliable support

Great support and onboarding ensure a smooth, uninterrupted transition.

Indepth, AI-powered insights

Actionable insights and accurate forecasts to focus efforts on high-potential leads.

Affordable pricing

Full-fledged features at an affordable cost to make the most out of your investment.

Customizable and scalable

Tailor the CRM to suit your business needs and ensure it scales as you grow.

Easy to use

User-friendly and easy-to-adopt with a short learning curve to quickly get started.

Automation capabilities

Out-of-the-box automation to boost seller productivity and revenue growth.

5 reasons Freshsales CRM wins over Close

5x more affordable and feature-packed

Why Freshsales wins

Our pricing starts at just $9, an affordable price band for startups and small businesses. Even the feature-packed Enterprise plan is more affordable at $59. 

Freshsales gives you access to advanced automation and AI capabilities at a fraction of the cost.

Why Close might not be the right choice for you

The Close Startup plan begins at $49, with the highest plan at $139. Despite being significantly more expensive, Close lacks AI capabilities or advanced analytics that can help you do more, faster.

Tap into next-gen AI capabilities

Why Freshsales wins

What if you had a sales assistant to get things done? Freddy does just that with its advanced AI capabilities like content generation, contact scoring, and suggestions that can help you identify, prioritize, and close high-value deals.

Why Close might not be the right choice for you

A ChatGPT plugin and free AI-enhanced tools are no match to Freddy capabilities.You can only build filtered lists of leads or get a summary of the relationship built. 

If you’re looking for a future-proof CRM that boosts productivity, Freddy AI offers superior functionalities when compared to Close. 

Best-in-class onboarding and support

Why Freshsales wins

We ensure customers of all sizes get phone, chat, and email support 24/5. We also offer $500 worth of free onboarding with a Dedicated Account Planning team to help small businesses get started.

Why Close might not be the right choice for you

Imagine only having access to self-service or waiting for email support. Close support might not be very customer friendly and premium support starts at a hefty $750/month. 

Custom onboarding and Dedicated Customer Success Managers are also reserved for the Enterprise plan users.

Tailor your CRM to suit your needs

Why Freshsales wins

With customizations on fields or modules, you have the flexibility to capture and manage data points of your choice. 

Our capabilities are tailored to suit small business needs, capture key information, and help you engage better with customers. 

Why Close might not be the right choice for you

Close can be limiting as it only allows creation of custom fields to store specific data. This could make it difficult for SMBs to customize the CRM to capture data that’s unique to their business needs. 

Get a holistic view of customer interactions

Why Freshsales wins

Context is king. The summary view gives you complete customer context across channels and activities in one place. Access to all details can help you engage better and build meaningful relationships with customers.

Why Close might not be the right choice for you

Close lacks a unified view to access all information and conversations in a single place. This could make it harder for you to get complete context and engage with customers, thus limiting personalization and impacting the overall customer experience. 

Freshsales CRM vs Close

Decoding the best CRM solution for your business

Criteria

Freshsales

Close

Pricing

Starts at $9/user/month

Starts at $49/user/month

AI capabilities

Start at $39/user/month

Only provides a plugin for ChatGPT & few free AI-enhanced tools

Customer 360



Multiple pipelines



Built-in chat 



Built-in phone



Contact & deal teams



Account & territory hierarchy



CPQ



Contact scoring



Content generation


Cold Email Generator (Free tool, not built-in)

Curated reports



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The Freshworks advantage

Freshworks Neo Platform

Create custom workflows and applications to meet your unique business needs. Scale fast with a marketplace of 1,200+ apps. Unify experience, gather actionable insights, and bring customer context to every interaction.

Learn more

Freddy AI for sales

Get more done in less time with Freddy, your always-available AI assistant. Freddy helps you find potential customers, creates personalized emails, and provides insights to help you close deals faster.

Learn more

Freshsales Suite

Unite sales and marketing with an all-in-one CRM. Deliver seamless engagement across channels with a 360° view of the customer. Understand customer intent and send the right message to close deals faster.

Learn more

Why our customers love us

With Freshsales, we are able to get a holistic view of our customers, have better governance over sales productivity, pipeline and in turn move our business forward.

Brian ShiaHead of Corporate Solutions, Lalamove
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Reducing our no-show rate was important to have higher utilization of our sales team. With Freshsales, we brought it down to about 20%, and time is money.

Mike HopkinsSenior VP, Sales and Service, Blue Nile
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Simplicity and power of the tool took us. Freshsales is allowing us to keep going with limited resources, given the shifting environment. It’s an asset.

Greg ArmstrongVP of Sales, Evans Manufacturing
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We are 100% satisfied with Freshsales. We wanted an out-of-the-box solution that could be used. We have got it.

Kim JohnsenCCO, Kongskilde Industries
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Trusted by 68,000+ Businesses Worldwide

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FAQs

How does Freshsales surpass Close in performance?

Freshsales is a modern, easy-to-use, AI-powered CRM that enables businesses of all sizes to seamlessly manage their sales processes, boost productivity, and achieve sales targets.

Is it simple to switch from Close to Freshsales?

Moving from Close to Freshsales CRM is quite fast and easy. You can seamlessly import your data using the CSV Import option and get started.

Which CRM is more economical: Freshsales or Close?

Freshsales is 5x more affordable and starts at just $9 while getting started on Close costs a hefty $49. At a fraction of the cost of Close, you get access to advanced automations and AI capabilities on Freshsales. 

How does Freshsales differentiate itself from Close?

  • You get a holistic view of customer interactions with 360-degree customer view

  • Advanced customization capabilities to tailor the CRM for your business needs 

  • Next-gen AI capabilities for a smarter, quicker sales process 

  • Built-in multi-channel communication capabilities 

What is a significant feature of Freshsales that is missing in Close?

  • Close only offers a ChatGPT integration and free AI-enhanced tools. It lacks advanced capabilities like contact scoring or next-best-action recommendations that have significant impact on business revenue and productivity levels that Freshsales offers. 

  • Close only allows creation of custom fields to store specific data and no other advanced CRM customizations. Freshsales offers Custom Fields and Modules, Unique fields, and advanced CRM customizations that give you the flexibility to capture and manage unique data points.

  • Close lacks the capability to access all customer information and conversations in one place. With Customer 360 on Freshsales, you can easily access all customer data and conversations in one place.