Why should you make the switch to Freshmarketer right away?


Uncomplicated implementation

If you are a new user with limited automation experience or considering to switch from your current tool, the idea of starting fresh can be impeding. If you are moving to Freshmarketer, you wouldn't have to worry about labor-intensive tasks like contact migration or configuring your first set of workflows, email campaigns, forms, and custom events.

Your dedicated product consultant and the rest of our star support team will be with you for every step of your Freshmakreter journey. Please don't get us wrong, the Autopilot team aids at setup too, but it's an optional service for a price of $1,699. With Freshmarketer, implementation and training are on the house.

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Advanced segmentation

Build segments using AND/OR operations to create customer segments from endless combinations of segmenting criteria, including:

  • Contact fields
  • Page visits
  • UTM parameters
  • Email activities
  • Contact behavior

If you want to go beyond conventional segmenting, Freshmarketer lets you create custom event-based segments to track cart abandonment, resource download, browser, and mobile usage et al.

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Dedicated email campaign feature

Email campaigns play a huge role in the success of a marketing automation tool. With Autopilot, it’s only possible to create/edit/send emails via automated journeys. If you would like to send elegant emails on the go without initiating a customer journey, Freshmarketer’s dedicated email campaign feature comes in handy.

Doesn’t this sound like you could get your work done in a jiffy?

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Data-driven marketing campaigns

Freshmarketer has robust reporting capabilities. Create custom reports and dashboards for email campaigns, marketing automation journeys, and CRO experiments. 

Delve deeper by applying filters on widgets to analyze trends in your marketing campaigns’ data. Visualize your emails/journey performance with stacked bar, line, or tabular charts and schedule  them to be delivered to your inbox regularly.

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Expert help at your service 

Autopilot does not come with a promising support system. You would have to purchase the pricey support packages to receive expert opinions or personalized help through the phone.

On the bright side, Freshmarketer ensures its support channels include email, chat, and phone to help you irrespective of the plan that you may be in. We also have marketing automation experts on our customer service team to help you get the best out of Freshmarketer.

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Efficient conversion rate optimization

Apart from sending email campaigns, Freshmarketer can also help you with website optimization. With robust features like heatmaps, A/B testing, session replay, and more, it is truly the solution for your company’s marketing needs.

With the entire package, marketers get the upper-hand while attracting quality leads and nurturing these leads through email marketing.

Learn more about conversion rate optimization →  

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Feature Comparison

Here's how Freshmarketer fares against Autopilot

Event Based Segmentation
Drag and drop workflow builder
Dedicated Email Campaigns
Workflow templates
Contact field based delays
Drag and drop email builder
Extensive email templates
Smooth UI navigation
Phone support

Note: Data as on April, 2019

Pricing Comparison

Pay for quality software; support is on the house.





Priority Support




Free Personalized Support













More than 10,000

Custom plan


View pricing page

Transparent and affordable pricing

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