Knowledge base videos
Using short and crisp product videos in your knowledge base can go a long way in scaling up the user onboarding process and help them in getting started with your product. Videos help in making the process scalable and repeatable. To make it effective, you need to ensure that your product video is searchable, organized and structured into the right knowledge base topics. More importantly, video analytics allows you to measure the how your product video has performed based on customer engagement and frequency of usage.
Troubleshooting videos
These are the set of product videos that help your customers solve product related issues on their own. Product videos of your customer support agents providing walkthroughs or a product video about installing the product, help your team reduce the average time spent on customer’s and brings down the cost per customer.