Grow with the Freshworks Paid Apps Program

Businesses around the globe are accelerating their digital Innovation journey with new-age SaaS products. With an expected 27%+ (CAGR) growth rate, this industry provides a great opportunity to build apps that can further enhance the SaaS product experience through customization, integration, or automation.

Imagine a digital finance business that may need help improving agent productivity by integrating several apps into Freshdesk. Or an Indian skincare and wellness company may want to track incoming calls from customers and link tickets to contact information. And that’s exactly where the apps from the Freshworks Marketplace come into the picture. The Freshworks Marketplace is a one-stop shop where based on customer needs Freshworks developers develop and publish apps (extensions and integrations) that enhance the product experience. 

Introducing the Freshworks Paid Apps Program

The current marketplace has more than 1300 public apps built by Freshworks developers. As Freshworks and our customers grow, so are the opportunities for developers and developer partners. And now opportunities for developers have only gotten bigger and better with the enhanced developer experience. To ensure we are consistently delivering a greater experience for our customers and developer partners we are launching the Freshworks Paid Apps Program!

Build. Publish. Earn.

Benefits of building for Freshworks Marketplace

The Freshworks Paid Apps Program empowers developers globally to build robust future-ready apps for our product suite on an exciting revenue-sharing model that translates into almost negligible commission and increased revenues with the 2023 incentive program.

We are committed to providing our expanding developer ecosystem with the tools and resources needed to succeed. Here’s what developers can expect while building for the Freshworks marketplace:

Fast-growing global customer base

Freshworks Marketplace allows customers to extend their Freshworks product experience that caters to their business needs. Currently, close to 60% of Freshworks’ 58000+ global customers install apps from the Marketplace. With a fast-growing global customer base and the burgeoning SaaS market, there’s never been a better time to become a Freshworks Developer! 

Best-in-class development experience

We know that getting started can sometimes be challenging. So to make the App development and publishing journey smoother and seamless we have built many comprehensive learning resources and potential use cases. To get started, Sign up, create a free trial account and start your journey as a Freshworks Developer. A detailed list of Developer Platform solutions can be found here, from free product trials to app development toolkits.  Have a look at code recipes for inspiration or fill out this form to access potential use cases. 

Additionally, we also provide access to crayons, an Open Source design library for Freshworks developers. Crayons offers control and flexibility through pre-built components to create consistent, stunning interfaces with the Freshworks product design in mind. 

Not just this, you can seek help from our team in the Freshworks Developer Community Forum.

Attractive payout structure

In the past year, the technological innovation from our developer partners and developers spurred amazing new apps (extensions and integrations) we could have never imagined when we first introduced the marketplace. The revenue model is aimed to further help developers and developer partners be successful by building more. 

The general revenue share percentage for paid apps remains to be 80-20% between developers/developer partners and Freshworks. However, with an active incentive program here’s how the revenue share would look like:

Incentive program III

  • Get 100% revenue for three months by building two paid apps using platform 3.0. by June 15th, 2024
  • Get 100% revenue for six months by building three paid apps using platform 3.0. by June 15th, 2024
  • Get 100% revenue for one year by building four or more paid apps using platform 3.0. by June 15th, 2024

Incentive program II (closed now)

  • Submit two apps by Sep 30th, 2023, to get 100% revenue for three months
  • Submit three apps by Sep 30th, 2023, and get 100% revenue for six months
  • Submit four or more apps by Sep 30th, 2023, and get 100% of revenue for a year

Incentive program I (closed now)

  • Submit an app by May 15, 2023 to get 100% revenue for 6 months
  • Submit 2 apps by May 15, 2023 and get 100% revenue for 9 months
  • Submit 3 or more apps by May 15, 2023 and get 100% revenue for a year

In addition, we will not charge a registration fee to create a developer account for the marketplace. You can simply visit the Freshworks Developers platform to create your account hassle-free.

Faster time to market

We have also enhanced our app review and publishing process to ensure that apps are published on the marketplace faster than ever. Once the review process is completed we will notify developer partners and developers of the status immediately and publish the apps on the Freshworks Marketplace. We will also provide developers with various marketing opportunities to showcase the apps via webinars, events, emails, and more to our global audience. However, publishing time may get extended if the app doesn’t abide by the Freshworks policy. You can read through the FAQs on our website to know more. 

With this Paid Apps Program, we look forward to partnering with more developers and developer partners. And we’re already hard at work on the next updates to further enhance the developer experience. 

Want to publish apps on the marketplace? With hundreds of use cases available, you could start building the Apps right away! Discover more details on how to get started with our latest guidebook.